PURELEI Privacy Policy

Privacy policy

We are very pleased about your interest in our company. The management of PURELEI GmbH attaches great importance to data protection. The PURELEI GmbH website can be used without providing any personal data. However, if a person concerned wishes to use special services of our company via our internet site, it may become necessary to process personal data. If it is necessary to process personal data and there is no legal basis for such processing, we generally obtain the consent of the person concerned.

The processing of personal data, for example the name, address, e-mail address or telephone number of a person concerned, is always carried out in accordance with the basic data protection regulation and in compliance with the country-specific data protection regulations applicable to PURELEI GmbH. By means of this data protection declaration, our company wishes to inform the public about the type, scope and purpose of the personal data collected, used and processed by us. Furthermore, this data protection declaration informs affected persons about the rights to which they are entitled.

PURELEI GmbH, as the person responsible for processing, has implemented numerous technical and organisational measures in order to ensure that the personal data processed via this website is protected as completely as possible. Nevertheless, Internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every person concerned is free to transmit personal data to us by alternative means, such as by telephone.

1. Definitions

    The data protection declaration of PURELEI GmbH is based on the terminology used by the European legislator for directives and regulations when the basic data protection regulation (DS-GVO) was issued. Our data protection declaration should be easy to read and understand both for the public and for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

    We use the following terms in this data protection declaration, among others:

    (a) Personal data

    Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as "data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an on-line identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

    (b) Data subject

    Data subject means any identified or identifiable natural person whose personal data are processed by the controller.

    (c) Processing

    Processing is any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

    (d) Restriction of processing

    Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

    (e) Profiling

    Profiling is any automated processing of personal data consisting of the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, conduct, location or change of location.

    f) Pseudonymisation

    Pseudonymisation is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the need for additional information, provided that this additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data is not attributed to an identified or identifiable natural person.

    (g) Controller or data controller

    Controller or data controller is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union law or by the law of the Member States, provision may be made for the controller to be designated in accordance with Union law or the law of the Member States.

    (h) Processor

    Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

    (i) Recipient

    The recipient is a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not that person is a third party. However, authorities which may receive personal data in the course of a specific investigation, in accordance with Union or national law, are not considered to be recipients.

    (j) Third parties

    A third party is a natural or legal person, public authority, agency or body other than the data subject, the controller, the processor and the persons who, under the direct authority of the controller or the processor, are authorised to process the personal data.

    (k) Consent

    Consent is any freely given, informed and unequivocal expression of will by the data subject in a specific case, in the form of a declaration or other unequivocal affirmative act by which the data subject signifies his or her consent to the processing of personal data relating to him or her.

     

    2. The name and address of the controller

      The person responsible within the meaning of the basic data protection regulation, other data protection laws applicable in the member states of the European Union and other regulations of a data protection nature is

      PURELEI GmbH

      Gottlieb-Daimler-Strasse 10

      68165 Mannheim

      Germany

      E-mail: ciao@purelei.com

      website: www.it.purelei.com

       

      3. Name and address of the data protection officer

      The data protection officer of the controller is

      Etienne Espenner

      PURELEI GmbH

      Gottlieb-Daimler-Strasse 10

      68165 Mannheim

      Germany

      Phone: +49 32 221099527

      e-mail: ciao@purelei.com

      website: www.it.purelei.com

      Every person concerned can contact our data protection officer directly at any time with all questions and suggestions concerning data protection.

       

      4. Cookies

      The internet pages of PURELEI GmbH use cookies. Cookies are text files which are filed and stored on a computer system via an internet browser.

      Numerous internet pages and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identification of the cookie. It consists of a string of characters that can be used to assign Internet pages and servers to the specific Internet browser in which the cookie was stored. This enables the Internet pages and servers visited to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific Internet browser can be recognised and identified by means of the unique cookie ID.

      By using cookies, PURELEI GmbH can provide users of this website with more user-friendly services that would not be possible without the setting of cookies.

      By means of a cookie, the information and offers on our website can be optimised in the interest of the user. As already mentioned, cookies enable us to recognise the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to enter his or her access data each time he or she visits the website, as this is done by the website and the cookie stored on the user's computer system. Another example is the cookie of a shopping basket in the online shop. The online shop uses a cookie to remember the articles that a customer has placed in the virtual shopping basket.

      The person concerned can prevent the setting of cookies by our website at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common internet browsers. If the person concerned deactivates the setting of cookies in the Internet browser used, it is possible that not all functions of our website can be used to their full extent.

      5. Collection of general data and information

      The website of PURELEI GmbH collects a number of general data and information every time the website is accessed by a person concerned or by an automated system. These general data and information are stored in the log files of the server. The following can be recorded: (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of an access to the internet page, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system, and (8) other similar data and information which serve to prevent danger in case of attacks on our information technology systems.

      When using these general data and information PURELEI GmbH does not draw any conclusions about the person concerned. This information is rather required to (1) deliver the contents of our website correctly, (2) optimise the contents of our website as well as the advertising for it, (3) ensure the permanent operability of our information technology systems and the technology of our website as well as (4) to provide law enforcement authorities with the information necessary for prosecution in the case of a cyber attack. These anonymously collected data and information are therefore statistically evaluated by PURELEI GmbH on the one hand and also with the aim of increasing data protection and data security in our company, in order to ultimately ensure an optimum level of protection for the personal data processed by us. The anonymous data of the server log files are stored separately from all personal data provided by a person concerned.

      6. Registration on our website

      The data subject has the possibility to register on the website of the controller by providing personal data. The personal data transmitted to the data controller is determined by the input mask used for registration. The personal data entered by the data subject are collected and stored solely for internal use by the data controller and for the data subject's own purposes. The data controller may arrange for the transfer to one or more processors, such as a parcel service provider, who shall also use the personal data exclusively for internal use attributable to the data controller.

      Furthermore, by registering on the Controller's website, the IP address assigned to the data subject by the Internet Service Provider (ISP), the date and time of registration are stored. This data is stored with the aim of preventing the misuse of our services and, if necessary, to enable the investigation of criminal offences. To this extent, the storage of this data is necessary to protect the person responsible for processing. As a matter of principle, this data will not be passed on to third parties unless there is a legal obligation to do so or the passing on of the data serves criminal prosecution.

      The registration of the data subject under voluntary disclosure of personal data serves the purpose of the data controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to modify the personal data provided during registration at any time or to have them completely deleted from the data stock of the data controller.

      Upon request, the data controller shall provide any data subject at any time with information on the personal data stored about the data subject. In addition, the data controller shall correct or delete personal data at the request or notification of the data subject, provided that this does not conflict with any statutory storage obligations. The entire staff of the data controller is available to the data subject as contact persons in this context.

      7. Subscription to our newsletter

      On the PURELEI GmbH website, users are given the opportunity to subscribe to our company newsletter. The input mask used for this purpose indicates which personal data is transferred to the person responsible for processing when ordering the newsletter.

      PURELEI GmbH informs its customers and business partners about company offers in regular intervals by means of a newsletter. In principle, the newsletter of our company can only be received by the data subject if (1) the data subject has a valid e-mail address and (2) the data subject registers to receive the newsletter.

      When registering for the newsletter, we also store the IP address assigned by the Internet Service Provider (ISP) of the computer system used by the person concerned at the time of registration as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of a data subject's e-mail address at a later date and therefore serves to provide legal protection for the data controller.

      The personal data collected during registration for the newsletter is used exclusively for sending our newsletter. In addition, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or for registration, as might be the case if there are changes to the newsletter offer or if technical conditions change. The personal data collected within the scope of the newsletter service will not be passed on to third parties. The subscription to our newsletter can be cancelled by the person concerned at any time. The consent to the storage of personal data, which the person concerned has given us for the newsletter service, can be revoked at any time. For the purpose of revoking the consent, a corresponding link is included in every newsletter. It is also possible to unsubscribe from the newsletter at any time directly on the website of the data controller or to inform the data controller in another way.


      8. Newsletter tracking

      The newsletters of PURELEI GmbH contain so-called counting pixels. A tracking pixel is a miniature graphic that is embedded in such e-mails sent in HTML format to enable log file recording and log file analysis. This enables a statistical evaluation of the success or failure of online marketing campaigns. By means of the embedded pixel-code, PURELEI GmbH can recognise whether and when an e-mail was opened by a person concerned and which links contained in the e-mail were called up by the person concerned.

      Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the data controller in order to optimise the newsletter dispatch and to adapt the content of future newsletters even better to the interests of the data subject. This personal data is not passed on to third parties. Data subjects are entitled at any time to revoke the separate declaration of consent given in this regard using the single opt-in procedure. After revocation, these personal data will be deleted by the data controller. PURELEI GmbH automatically interprets a cancellation of receipt of the newsletter as a revocation.

      9. Contact possibility via the website

      Due to legal regulations, the internet site of PURELEI GmbH contains information that enables quick electronic contact to our company as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the data controller by e-mail or via a contact form, the personal data transmitted by the data subject is automatically stored. Such personal data transmitted on a voluntary basis from a data subject to the data controller are stored for the purposes of processing or contacting the data subject. Such personal data will not be disclosed to third parties.

      10. Comment function in the blog on the website

      PURELEI GmbH offers users the possibility to leave individual comments on individual blog posts on a blog located on the website of the data controller. A blog is a portal maintained on an internet site, usually publicly accessible, where one or more persons, called bloggers or web-bloggers, can post articles or write down thoughts in so-called blog posts. The blog posts can usually be commented on by third parties.

      If a data subject leaves a comment in the blog published on this website, information on the time of the comment and on the user name chosen by the data subject (pseudonym) is stored and published in addition to the comments left by the data subject. Furthermore, the IP address assigned to the person concerned by the Internet Service Provider (ISP) is also logged. This storage of the IP address is done for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content through a comment submitted. The storage of this personal data is therefore in the own interest of the person responsible for processing, so that he/she can be exculpated if necessary in the event of an infringement of the law. The personal data collected will not be passed on to third parties, unless such a transfer is required by law or serves the legal defence of the person responsible for processing.

      11. Subscription to comments in the blog on the website

      The comments made in the blog of PURELEI GmbH can be subscribed to by third parties. In particular, it is possible for a commentator to subscribe to the comments following his or her comment on a specific blog entry.

      If a data subject opts for the option to subscribe to comments, the data controller sends an automatic confirmation e-mail to verify in a single opt-in procedure that the owner of the e-mail address provided has indeed opted for this option. The option to subscribe to comments can be cancelled at any time.

      12. Routine deletion and blocking of personal data

      The data controller processes and stores personal data of the data subject only for the time necessary to achieve the purpose of storage or if provided for by the European Directives and Regulations or by any other law or regulation to which the data controller is subject.

      If the purpose of storage ceases to apply or if a storage period prescribed by the European Directive and Regulation Giver or any other competent legislator expires, the personal data will be blocked or deleted as a matter of routine and in accordance with the statutory provisions.

      13. Rights of the data subject

      (a) Right to confirmation

      Every data subject has the right, granted by the European legislator, to obtain confirmation from the controller as to whether personal data relating to him are being processed. If a data subject wishes to exercise this right of confirmation, he or she may at any time contact an employee of the controller.

      (b) Right of access

      Any person affected by the processing of personal data has the right, granted by the European Directives and Regulations, to obtain at any time and free of charge from the data controller information on the personal data stored about him or her and a copy of this information. In addition, the European Data Protection Supervisor has granted the data subject access to the following information:

      the purposes of the processing

      the categories of personal data processed

      the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular to recipients in third countries or to international organisations

      if possible, the planned duration for which personal data will be stored or, if this is not possible, the criteria for determining this duration

      the existence of a right of rectification or erasure of personal data relating to them or of a right of objection to their processing by the controller

      the existence of a right of appeal to a supervisory authority

      if the personal data are not collected from the data subject: all available information on the origin of the data

      the existence of automated decision-making, including profiling, in accordance with Article 22(1) and (4) of the DPA and, at least in these cases, meaningful information about the logic involved and the scope and intended impact of such processing on the data subject

      - The data subject also has the right to know whether personal data have been transferred to a third country or to an international organisation. If this is the case, the data subject also has the right to be informed of the appropriate safeguards relating to the transfer.

      To exercise this right of access, the data subject may at any time contact a member of the controller's staff.

      c) Right of rectification

      Any person affected by the processing of personal data has the right, granted by the European legislator, to request the immediate rectification of incorrect personal data concerning him. The data subject also has the right to request the completion of incomplete personal data, including by means of a supplementary declaration, having regard to the purposes of the processing.

      If a data subject wishes to exercise this right of rectification, he or she may at any time contact a member of staff of the controller.

      d) Right of cancellation (right to be forgotten)

      Any person affected by the processing of personal data has the right, granted by the European Directives and Regulations, to obtain from the controller the immediate erasure of personal data relating to him/her, where one of the following reasons applies and where the processing is not necessary:

      the personal data have been collected or otherwise processed for purposes for which they are no longer necessary

      the data subject withdraws the consent on which the processing was based under Article 6(1)(a) of the DPA or Article 9(2)(a) of the DPA and there is no other legal basis for the processing.

      The data subject lodges an objection to the processing in accordance with Article 21(1) of the DS-BER and there are no overriding legitimate reasons for the processing, or the data subject lodges an objection to the processing in accordance with Article 21(2) of the DS-BER.

      The personal data were processed unlawfully.

      The deletion of personal data is necessary to comply with a legal obligation under Union law or the law of the Member States to which the controller is subject.

      The personal data were collected in relation to information society services offered, in accordance with Article 8(1) of the DS-GVO.

      • If one of the above reasons applies and a data subject wishes to have personal data stored by PURELEI GmbH deleted, he/she can contact an employee of the data controller at any time. The employee of PURELEI GmbH will ensure that the request for deletion is complied with immediately.

      If the personal data have been made public by PURELEI GmbH and our company as the responsible person is obliged to delete the personal data according to art. 17 paragraph 1 DS-GVO, PURELEI GmbH will take reasonable measures, also of a technical nature, taking into account the available technology and the implementation costs, to inform other data controllers who process the published personal data, that the data subject has requested from these other data controllers the deletion of all links to these personal data or of copies or replications of these personal data, unless the processing is necessary. The employee of PURELEI GmbH will take the necessary steps in individual cases.

      e) Right to restrict processing

      Any person affected by the processing of personal data has the right, granted by the European Directives and Regulations, to request the controller to restrict the processing if one of the following conditions is met:

      the accuracy of the personal data is contested by the data subject, for a period of time sufficient to enable the controller to verify the accuracy of the personal data

      the processing is unlawful, the data subject refuses to have the personal data deleted and instead requests that the use of the personal data be restricted.

      The controller no longer needs the personal data for the purposes of the processing, but the data subject needs them in order to assert, exercise or defend legal claims.

      The data subject has lodged an objection to the processing in accordance with Article 21 (1) of the DPA and it is not yet clear whether the legitimate reasons given by the controller outweigh those of the data subject.

      -If one of the above-mentioned conditions is met and a data subject wishes to request the restriction of personal data stored by PURELEI GmbH, he/she may contact an employee of the person responsible for processing at any time. The employee of PURELEI GmbH will arrange for the restriction of the processing.

      f) Right to data transferability

      Any person affected by the processing of personal data has the right, granted by the European Directives and Regulations, to receive the personal data concerning him/her, which have been provided by the data subject to a data controller, in a structured, common and machine-readable format. He/she also has the right to have these data communicated to another controller without hindrance by the controller to whom the personal data have been made available, provided that the processing is based on the consent pursuant to Article 6(1)(a) of the DPA or Article 9(2)(a) of the DPA or on a contract pursuant to Article 6(1)(b) of the DPA, and provided that the processing is carried out by means of automated procedures, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

      In addition, when exercising their right to data transfer in accordance with Article 20 paragraph 1 of the DPA, the data subject has the right to obtain that personal data be transferred directly from one controller to another controller, insofar as this is technically feasible and provided that this does not adversely affect the rights and freedoms of other persons.

      In order to assert the right to data transfer, the person concerned can contact an employee of PURELEI GmbH at any time.

      (g) Right of appeal

      Every person concerned by the processing of personal data has the right, granted by the European legislator for directives and regulations, to object at any time, for reasons arising from his or her particular situation, to the processing of personal data concerning him or her that is carried out on the basis of Article 6(1)(e) or (f) of the DPA. This also applies to profiling based on these provisions.

      In the event of an objection, PURELEI GmbH will no longer process the personal data unless we can demonstrate compelling reasons for processing which are worthy of protection and which outweigh the interests, rights and freedoms of the person concerned, or unless the processing serves to assert, exercise or defend legal claims.

      If PURELEI GmbH processes personal data for the purpose of direct marketing, the data subject has the right to object at any time to the processing of personal data for the purpose of such marketing. This also applies to profiling, insofar as it is connected with such direct advertising. If the data subject objects to PURELEI GmbH processing for the purposes of direct marketing, PURELEI GmbH will no longer process the personal data for these purposes.

      In addition, the data subject has the right to object, for reasons arising from his or her particular situation, to the processing of personal data concerning him or her being carried out at PURELEI GmbH for the purposes of scientific or historical research or for statistical purposes in accordance with Article 89 paragraph 1 of the DPA, unless such processing is necessary for the performance of a task carried out in the public interest.

      In order to exercise the right to object, the data subject may directly contact any employee of PURELEI GmbH or any other employee. The data subject is also free to exercise his right of objection in connection with the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures involving technical specifications.

      h) Automated case-by-case decisions including profiling

      Every person concerned by the processing of personal data has the right, granted by the European Directives and Regulations, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or significantly affects him or her in a similar way, provided that the decision (1) is not necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) is authorised by Union or national legislation to which the controller is subject and such legislation provides for adequate safeguards of the rights and freedoms and legitimate interests of the data subject, or (3) is taken with the explicit consent of the data subject.

      Where the decision is (1) necessary for the conclusion or performance of a contract between the data subject and the controller or (2) is taken with the express consent of the data subject, PURELEI GmbH shall take appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, including at least the right to obtain the intervention of the controller, to put forward his point of view and to challenge the decision.

      If the data subject wishes to exercise rights relating to automated decisions, he or she may at any time contact a member of the controller's staff.

      i) Right to revoke a data protection consent

      Every person affected by the processing of personal data has the right granted by the European Directive and Regulation Giver to revoke his or her consent to the processing of personal data at any time.

      If the data subject wishes to exercise his or her right to withdraw consent, he or she may at any time contact a member of staff of the controller.

      14. data protection in applications and in the application process

      The data controller collects and processes the personal data of applicants for the purpose of processing the application procedure. The processing may also be carried out by electronic means. This is particularly the case when an applicant submits relevant application documents to the controller by electronic means, for example by e-mail or by means of a web form available on the website. If the data controller concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the controller does not conclude an employment contract with the applicant, the application files will be automatically deleted two months after notification of the rejection decision, unless deletion is contrary to any other legitimate interests of the controller. Other legitimate interests in this sense include, for example, a duty of proof in proceedings under the Allgemeines Gleichbehandlungsgesetz (AGG).

       

      15. data protection regulations for the application and use of AddThis

      The data controller has integrated components of the company AddThis on this website. AddThis is a so-called bookmarking provider. The service enables a simplified bookmarking of internet pages via buttons. By hovering over the AddThis component with the mouse or clicking on it, a list of bookmarking and sharing services is displayed. AddThis is used on more than 15 million websites, and the buttons are displayed more than 20 billion times a year according to the operating company.

      The operating company of AddThis is AddThis, Inc. 1595 Spring Hill Road, Suite 300, Vienna, VA 22182, USA.

      Each time the data subject calls up one of the individual pages of this website, which is operated by the data controller and on which an AddThis component has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective AddThis component to download data from the website www.addthis.com. Within the scope of this technical procedure, AddThis is informed about the visit and which specific individual page of this website is used by the information technology system used by the data subject. AddThis also obtains knowledge of the IP address assigned by the Internet service provider (ISP) to the computer system used by the person concerned, the browser type, the browser language, the Internet page called up before our Internet page, the date and time of the visit to our Internet page. AddThis uses this data to create anonymous user profiles. The data and information transferred to AddThis in this way enables AddThis itself and the companies affiliated with AddThis or its partner companies to specifically address visitors to the web pages of the data controller with personalised and interest-related advertising.

      AddThis displays personalised and interest-related advertising on the basis of a cookie set by the company. This cookie analyses the individual surfing behaviour of the computer system used by the person concerned. The cookie stores the visits to Internet pages originating from the computer system.

      The person concerned can prevent the setting of cookies by our website, as described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent AddThis from setting a cookie on the information technology system of the person concerned. Furthermore, cookies already set by AddThis can be deleted at any time via an internet browser or other software programmes.

      The data subject also has the opportunity to permanently object to the processing of personal data by AddThis. To do so, the person concerned must press the opt-out button under the link http://www.addthis.com/privacy/opt-out, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies are deleted on the data subject's system after an opposition, the data subject must access the link again and set a new opt-out cookie.

      However, with the setting of the opt-out cookie there is a possibility that the data subject may no longer be able to use the full functionality of the data controller's website.

      The current data protection regulations of AddThis can be found at http://www.addthis.com/privacy/privacy-policy.

      16. Privacy policy on the use and application of Facebook

      The data controller has integrated components of the company Facebook on this website. Facebook is a social network.

      A social network is a social meeting place operated on the Internet, an online community that generally enables users to communicate with each other and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Facebook enables users of the social network to create private profiles, upload photos and network via friend requests, among other things.

      The operating company of Facebook is Facebook, Inc. 1 Hacker Way, Menlo Park, CA 94025, USA. The person responsible for processing personal data, if a data subject lives outside the USA or Canada, is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

      Each time the data controller calls up one of the individual pages of this Internet site, which is operated by the data controller and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. In the course of this technical process, Facebook is informed which specific subpage of our website is visited by the person concerned.

      If the person concerned is logged in to Facebook at the same time, Facebook recognises which specific subpage of our website the person concerned is visiting each time the person concerned calls up our website and for the entire duration of their stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the person concerned. If the person concerned presses one of the Facebook buttons integrated on our website, for example the "Like" button, or if the person concerned makes a comment, Facebook assigns this information to the personal Facebook user account of the person concerned and stores this personal data.

      Facebook will always receive information via the Facebook component that the person concerned has visited our website if the person concerned is logged in to Facebook at the same time when he or she accesses our website; this takes place regardless of whether the person concerned clicks on the Facebook component or not. If the data subject does not wish this information to be transmitted to Facebook, he or she can prevent the transmission by logging out of his or her Facebook account before accessing our website.

      The data policy published by Facebook, which can be accessed at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the person concerned. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the person concerned to suppress data transfer to Facebook.

      17. Privacy policy on the use of Google AdSense

      The data controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertising on third party sites. Google AdSense is based on an algorithm which selects the advertisements displayed on third party sites according to the content of the respective third party site. Google AdSense allows an interest-related targeting of the internet user, which is implemented by generating individual user profiles.

      The operating company of the Google AdSense component is Alphabet Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

      The purpose of the Google AdSense component is to integrate advertisements on our website. Google AdSense sets a cookie on the information technology system of the person concerned. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is able to analyse the use of our website. Each time the data controller accesses one of the individual pages of this website, which is operated by the data controller and on which a Google AdSense component has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective Google AdSense component to transmit data to Alphabet Inc. for the purposes of online advertising and the billing of commissions. As part of this technical process, Alphabet Inc. obtains knowledge of personal data, such as the IP address of the person concerned, which Alphabet Inc. uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission invoicing.

      The person concerned can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting on the Internet browser used would also prevent Alphabet Inc. from setting a cookie on the data subject's information technology system. Furthermore, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs.

      Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis, which enables statistical evaluation. The embedded pixel-code enables Alphabet Inc. to recognize whether and when an Internet page was opened by a person and which links were clicked on by the person concerned. Counting pixels are used, among other things, to evaluate the flow of visitors to a website.

      Through Google AdSense, personal data and information, which includes the IP address and is necessary for the collection and billing of the displayed advertisements, is transferred to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Under certain circumstances, Alphabet Inc. may pass on this personal data collected via the technical process to third parties.

      Google AdSense is explained in more detail under this link https://www.google.de/intl/de/adsense/start/.

      The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to websites. Among other things, a web analysis service collects data about which website a person concerned came to a website from (so-called referrers), which sub-pages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used to optimize a website and for cost-benefit analysis of internet advertising.

      The operating company of the Google Analytics component is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

      The data controller uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the person concerned is shortened by Google and made anonymous if the access to our Internet pages is from a member state of the European Union or from another state that is a signatory to the Agreement on the European Economic Area.

      The purpose of the Google Analytics component is the analysis of visitor flows on our website. Google uses the data and information obtained to evaluate the use of our website, among other things, to compile online reports for us which show the activities on our website and to provide further services in connection with the use of our website.

      18. Privacy policy on the use and application of Google Analytics (with anonymization function)

      Google Analytics sets a cookie on the information technology system of the person concerned. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website, which is operated by the person responsible for processing and on which a Google Analytics component has been integrated, is called up, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. In the course of this technical process, Google receives knowledge of personal data, such as the IP address of the person concerned, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission settlements.

      By means of the cookie, personal information such as the access time, the location from which an access originated and the frequency of visits to our website by the person concerned is stored. Each time our website is visited, this personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

      The person concerned can prevent the setting of cookies by our website, as described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

      Furthermore, the data subject has the opportunity to object to and prevent the collection of data generated by Google Analytics and relating to the use of this website and the processing of this data by Google. For this purpose, the person concerned must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as a contradiction. If the data subject's information technology system is deleted, formatted or reinstalled at a later date, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within his or her sphere of control, it is possible to reinstall or reactivate the browser add-on.

      Further information and the applicable Google privacy policy can be found at https://www.google.de/intl/de/policies/privacy/ and http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.

      19. Privacy policy on the use and application of Google Remarketing

      The data controller has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that enables a company to display advertising to Internet users who have previously visited the company's website. The integration of Google Remarketing thus allows a company to create user-related advertising and thus to display interest-relevant advertisements to the Internet user.

      Operator company of the services of Google Remarketing is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

      Purpose of Google Remarketing is the fade in of interest-relevant advertisement. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other Internet sites that are tailored to the individual needs and interests of Internet users.

      Google Remarketing sets a cookie on the information technology system of the person concerned. What cookies are has already been explained above. By setting the cookie, Google is able to recognize the visitor to our website if he/she subsequently calls up websites that are also members of the Google advertising network. With each call to a website on which the Google Remarketing service has been integrated, the Internet browser of the person concerned automatically identifies itself to Google. Within the scope of this technical procedure, Google receives knowledge of personal data, such as the IP address or the surfing behavior of the user, which Google uses, among other things, to display interest-relevant advertising.

      By means of the cookie, personal information, for example the internet pages visited by the person concerned, is stored. Each time our website is visited, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

      The person concerned can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

      Furthermore, the person concerned has the opportunity to object to interest-based advertising by Google. To do so, the person concerned must call up the link www.google.de/settings/ads from each of the Internet browsers he or she uses and make the desired settings there.

      Further information and the applicable data protection regulations of Google can be found at https://www.google.de/intl/de/policies/privacy/.

      20. Privacy policy on the use of Google+

      The data controller has integrated the Google+ button as a component on this website. Google+ is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or it enables the Internet community to provide personal or company-related information. Google+ enables users of the social network to create private profiles, upload photos and network via friend requests, among other things.

      The operating company of Google+ is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

      Each time the data controller calls up one of the individual pages of this website, which is operated by the data controller and on which a Google+ button has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Google+ button to download a representation of the corresponding Google+ button from Google. In the course of this technical process, Google is informed which specific subpage of our website is visited by the person concerned. More detailed information about Google+ is available at https://developers.google.com/+/.

      If the person concerned is logged on to Google+ at the same time, Google recognizes with each visit to our website by the person concerned and during the entire duration of the respective stay on our website, which specific subpage of our website the person concerned is visiting. This information is collected by the Google+ button and assigned by Google to the respective Google+ account of the person concerned.

      If the person concerned clicks on one of the Google+ buttons integrated on our website and thereby makes a Google+1 recommendation, Google assigns this information to the personal Google+ user account of the person concerned and stores this personal data. Google stores the Google+1 recommendation of the data subject and makes it publicly available in accordance with the terms and conditions accepted by the data subject in this regard. A Google+1 recommendation made by the data subject on this website will subsequently be stored and processed together with other personal data, such as the name of the Google+1 account used by the data subject and the photo stored in it, in other Google services, for example the search engine results of the Google search engine, the Google account of the data subject or in other places, for example on websites or in connection with advertisements. Furthermore, Google is able to link the visit to this website with other personal data stored by Google. Google also records this personal information for the purpose of improving or optimizing the various services provided by Google.

      Google always receives information via the Google+ button that the person concerned has visited our website if the person concerned is logged in to Google+ at the same time as accessing our website; this takes place regardless of whether the person concerned clicks the Google+ button or not.

      If the data subject does not want his/her personal data to be transferred to Google, he/she can prevent such a transfer by logging out of his/her Google+ account before accessing our website.

      Further information and Google's applicable privacy policy can be found at https://www.google.de/intl/de/policies/privacy/. Further information from Google on the Google+1 button can be found at https://developers.google.com/+/web/buttons-policy.

      21. Privacy policy on the use of Google AdWords

      The data controller has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows advertisers to place ads in Google's search engine results as well as in the Google advertising network. Google AdWords allows an advertiser to specify pre-defined keywords that will cause an ad to appear in Google's search engine results only when the user uses the search engine to retrieve a keyword relevant search result. In the Google advertising network, the ads are distributed to topic-relevant Internet pages by means of an automatic algorithm and in accordance with the previously defined keywords.

      The operating company of the Google AdWords services is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

      The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.

      If a person concerned reaches our website via a Google advertisement, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and does not serve to identify the data subject. If the cookie has not expired, the conversion cookie is used to determine whether certain sub-pages, such as the shopping cart from an online store system, have been accessed on our website. The conversion cookie enables both we and Google to track whether a person who reached our website via an AdWords ad generated sales, i.e. whether he or she completed or abandoned a purchase.

      The data and information collected through the use of the conversion cookie is used by Google to create visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users that were referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor any other advertising clients of Google AdWords receive 

      Information from Google by which the data subject could be identified.

      The conversion cookie is used to store personal information, such as the websites visited by the person concerned. Accordingly, each time our website is visited, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

      The person concerned can prevent the setting of cookies by our website, as described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. Furthermore, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

      Furthermore, the person concerned has the possibility to object to interest-based advertising by Google. To do so, the person concerned must access www.google.de/settings/ads from any of the Internet browsers he or she uses and make the desired settings there.

      Further information and the applicable data protection regulations of Google can be found at https://www.google.de/intl/de/policies/privacy/.

      22. Privacy policy on the use of Instagram

      The data controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to disseminate such data in other social networks.

      The operating company of Instagram's services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.

      Each time a user accesses any of the individual pages of this Internet site operated by the data controller and on which an Instagram component (Insta Button) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the relevant Instagram component to download a representation of the relevant component of Instagram. As part of this technical process, Instagram is informed which specific page of our website is visited by the data subject.

      If the person concerned is logged on to Instagram at the same time, Instagram recognizes which specific subpage is visited by the person concerned each time the person calls up our website and for the entire duration of their stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the person concerned. If the person concerned clicks on one of the Instagram buttons integrated on our website, the data and information transferred with it is assigned to the personal Instagram user account of the person concerned and stored and processed by Instagram.

      Instagram will receive information through the Instagram component that the person has visited our website if the person is logged in to Instagram at the same time as he or she visits our website, regardless of whether the person clicks on the Instagram component or not. If the data subject does not want this information to be sent to Instagram, the data subject can prevent this information from being sent by logging out of his/her Instagram account before accessing our website.

      Further information and Instagram's applicable privacy policy can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

      23. Use of Klaviyo

      Klaviyo is an application which enables us to create and send relevant email newsletters for the user. To make this email communication relevant for the user, certain actions are tracked on our website.

      The information we collect includes

      Details of the devices used to access our site (such as IP address, operating system, or web browser)

      Date and time of page visits and use of the website

      Information about the type of use of our website (which pages were visited and viewed and how users navigate between our websites as well as the date and time of use)

      Details of how users interact with our emails (e.g. whether the email was opened and which links were clicked in the email)

      24. Use of refersion

      Refersion is a tool for running affiliate marketing. Participants who have actively applied for this program will receive links to share them with friends.

      In order to track which users have purchased through which affiliate partners on our website we use a tracking pixel. This tracking pixel sends information about the amount of the purchase and the source of the user's purchase to our site. No personal data is transmitted.

       25. Privacy policy on the use of Pinterest

      The data controller has integrated components of Pinterest Inc. on this website. Pinterest is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or it enables the Internet community to provide personal or company-related information. Pinterest enables users of the social network, among other things, to publish picture collections and individual pictures as well as descriptions on virtual pinboards (so-called pinning), which can then be shared by other users (so-called repinning) or commented on.

      The operating company of Pinterest is Pinterest Inc, 808 Brannan Street, San Francisco, CA 94103, USA.

      Each time a user accesses one of the pages of this website, which is operated by the data controller and on which a Pinterest component (Pinterest plug-in) has been integrated, the Internet browser on the data subject's IT system is automatically prompted by the relevant Pinterest component to download a representation of the relevant Pinterest component from Pinterest. More information about Pinterest is available at https://pinterest.com/. This technical process allows Pinterest to know which specific page of our website is visited by the data subject.

      If the person concerned is logged in at the same time at Pinterest, Pinterest recognizes which specific subpage of our website the person concerned is visiting each time the person concerned calls up our website and for the entire duration of his or her stay on our website. This information is collected by the Pinterest component and assigned by Pinterest to the respective Pinterest account of the person concerned. If the person concerned clicks on a Pinterest button integrated on our website, Pinterest assigns this information to the personal Pinterest account of the person concerned and stores this personal data.

      The Pinterest component informs Pinterest that the data subject has visited our website if the data subject is logged on to Pinterest at the same time as accessing our website, regardless of whether the data subject clicks on the Pinterest component or not. If the data subject does not want this information to be sent to Pinterest, he or she can prevent it from being sent by logging out of his or her Pinterest account before accessing our website.

      The Privacy Policy published by Pinterest, which can be consulted at https://about.pinterest.com/privacy-policy, provides information on the collection, processing and use of personal data by Pinterest.

      26. Method of payment: privacy policy for Klarna as a method of payment

      The data controller has integrated components from Klarna on this website. Klarna is an online payment service provider that enables purchase on account or flexible payment by instalments. Klarna also offers other services, such as buyer protection or identity and credit checks.

      Klarna is operated by Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden.

      If the person concerned selects either "purchase on account" or "installment purchase" as a payment option during the ordering process in our online store, data of the person concerned is automatically transmitted to Klarna. By selecting one of these payment options, the data subject agrees to the transfer of personal data required for processing the purchase on account or installment plan or for identity and credit checks. 

      The personal data transferred to Klarna is usually first name, last name, address, date of birth, gender, e-mail address, IP address, telephone number, cell phone number and other data necessary for processing an invoice or installment purchase. For the processing of the purchase contract, such personal data are also necessary, which are in connection with the respective order. In particular, there may be a mutual exchange of payment information, such as bank details, card number, expiry date and CVC code, number of items, item number, data on goods and services, prices and tax charges, information on previous purchasing behaviour or other information on the financial situation of the person concerned. 

      The transmission of data is intended in particular for identity verification, payment administration and fraud prevention. In particular, the data controller will communicate personal data to Klarna, 

      if there is a legitimate interest for the transmission. The personal data exchanged between Klarna and the data controller are transferred by Klarna to credit agencies. The purpose of this transfer is to check identity and creditworthiness.

      Klarna will also transfer personal data to affiliated companies (Klarna Group) and service providers or subcontractors to the extent that this is necessary for the performance of contractual obligations or if the data are to be processed by order.

      In order to decide whether to establish, implement or terminate a contractual relationship, Klarna collects and uses data and information on the payment history of the person concerned as well as probability values for his or her future behavior (so-called scoring). The scoring is calculated on the basis of scientifically recognized mathematical-statistical methods. 

      The person concerned has the possibility to revoke his or her consent to Klarna to handle personal data at any time. Revocation does not affect personal data that must be processed, used or transmitted for (contractual) payment processing. 

      Klarna's current data protection regulations can be found at https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf

      27. Method of payment: Privacy policy of PayPal as a method of payment

      The data controller has integrated components of PayPal on this website. PayPal is an online payment service provider. Payments are processed through so-called PayPal accounts, which are virtual private or business accounts. In addition, PayPal offers the possibility to process virtual payments via credit cards if a user does not have a PayPal account. A PayPal account is managed via an e-mail address, which is why there is no classic account number. PayPal makes it possible to trigger online payments to third parties or to receive payments. PayPal also assumes trustee functions and offers buyer protection services.

      The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg.

      If the person concerned selects "PayPal" as a payment option during the ordering process in our online store, data of the person concerned is automatically transmitted to PayPal. By selecting this payment option, the person concerned agrees to the transfer of personal data required for the payment process.

      The personal data transmitted to PayPal is usually first name, last name, address, email address, IP address, telephone number, cell phone number or other data necessary for the payment processing. For the processing of the purchase contract, such personal data is also necessary in connection with the respective order.

      The transmission of the data is intended for payment processing and fraud prevention. The person responsible for processing will transmit personal data to PayPal in particular if there is a legitimate interest in the transmission. The personal data exchanged between PayPal and the data controller may be transmitted by PayPal to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness.

      PayPal may share the personal data with affiliated companies and service providers or subcontractors to the extent that this is necessary to fulfill the contractual obligations or if the data is to be processed by order.

      The person concerned has the possibility to revoke his or her consent to PayPal's handling of personal data at any time. Revocation does not affect personal data that must be processed, used or transmitted for the (contractual) handling of payments. 

      PayPal's applicable data protection regulations can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

      28. Payment method: Privacy policy for immediate bank transfer as payment method

      The data controller has integrated components of Sofortüberweisung on this website. Sofortüberweisung is a payment service that offers 

      enables cashless payment for products and services on the Internet. Sofortüberweisung represents a technical procedure by which the online merchant immediately receives a payment confirmation. This enables a merchant to deliver goods, services or downloads to the customer immediately after ordering.

      Operating company of Sofortüberweisung is SOFORT GmbH, Fußbergstraße 1, 82131 Gauting, Germany.

      If the person concerned selects "Sofortüberweisung" as payment option during the ordering process in our online store, data of the person concerned will be automatically transferred to Sofortüberweisung. By selecting this payment option, the person concerned consents to the transfer of personal data required for payment processing.

      In the purchase transaction via Sofortüberweisung, the buyer transmits the PIN and the TAN to Sofort GmbH. Sofortüberweisung then carries out a transfer to the online merchant after technical verification of the account balance and retrieval of further data to check the account coverage. The execution of the financial transaction is then automatically communicated to the online merchant.

      The personal data exchanged with Sofortüberweisung are first name, last name, address, email address, IP address, telephone number, cell phone number or other data necessary for the payment processing. The purpose of the transfer of data is to process payments and prevent fraud. The data controller will transmit other personal data by immediate transfer even if there is a legitimate interest in the transmission. The personal data exchanged between Sofortüberweisung and the data controller may be transmitted by Sofortüberweisung to credit agencies. The purpose of this transmission is to check identity and creditworthiness.

      DIRECTebanking may pass on the personal data to affiliated companies and service providers or subcontractors if this is necessary to fulfil contractual obligations or if the data are to be processed by order.

      The person concerned has the possibility to revoke his or her consent to the handling of personal data at any time in relation to Sofortüberweisung. Revocation does not affect personal data that must be processed, used or transmitted for (contractual) payment processing.

      The applicable data protection regulations of Sofortüberweisung can be found at https://www.sofort.com/ger-DE/datenschutzerklaerung-sofort-gmbh/.

      29. Legal basis of the processing

      Art. 6 I lit. a DS-GVO serves our company as a legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations necessary for the supply of goods or the provision of another service or consideration, the processing is based on Art. 6 I lit. b DS-GVO. The same applies to such processing operations which are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which makes it necessary to process personal data, for example to fulfil tax obligations, the processing is based on Art. 6 I lit. c DS-GVO. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our company was injured and his name, age, health insurance details or other vital information had to be passed on to a doctor, hospital or other third party. In this case the processing would be based on Art. 6 I lit. d DS-GVO. Finally, processing operations could be based on Art. 6 I lit. f DS-GVO. Processing operations which are not covered by any of the above legal bases are based on this legal basis.

      if the processing is necessary to safeguard a legitimate interest of our company or of a third party, unless the interests, fundamental rights and freedoms of the data subject are overriding. We are permitted such processing operations in particular because they are specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the person responsible (Recital 47 Sentence 2 DS-GVO).

       

      30. Legitimate interests in processing pursued by the controller or a third party

      If the processing of personal data is based on Article 6 I lit. f DS-GVO, our legitimate interest is to carry out our business activities for the benefit of the well-being of all our employees and our shareholders.

      31. Duration for which personal data are stored

      The criterion for the duration of storage of personal data is the respective legal retention period. After this period has expired, the corresponding data is routinely deleted if it is no longer required for the fulfillment or initiation of a contract.

      32. Legal or contractual provisions on the provision of personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of not providing the data

      We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual regulations (e.g. information on the contractual partner). Sometimes it may be necessary for a contract to be concluded that a data subject provides us with personal data, which must subsequently be processed by us. For example, the person concerned is obliged to provide us with personal data if our company concludes a contract with him/her. Failure to provide the personal data would mean that the contract with the person concerned could not be concluded. Before the person concerned makes personal data available, the person concerned must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences would be if the personal data were not provided.

      33. Existence of automated decision making

      As a responsible company, we avoid automatic decision making or profiling.

      34. Use of the Pinterest buttons

      On this offer the buttons ("Pin It") of the service Pinterest, http://pinterest.com are used. The buttons allow users to share the provider's articles on their "Pinterest Boards". When a user accesses a web page that contains a "Pin It" button, their browser establishes a direct connection with Pinterest's servers. The content of the "Pin It" button is sent by Pinterest directly to the user's browser. The Provider therefore has no influence on the amount of data that Pinterest collects using the "Pin It" button and informs the users according to its state of knowledge. According to this, only the user's IP address and the URL of the respective website will be transmitted, but will only be used for the purpose of displaying the "Pin It" button and for sharing the content. For more information, please refer to Pinterest's Privacy Policy at http://pinterest.com/about/privacy/.