The life cycle of PURELEI jewelry

Why our jewelry is made of stainless steel

There are many advantages to choosing stainless steel over other metals. Not only is it affordable, but it's also guaranteed to last a lifetime - thanks to its scratch-resistant nature. It is our goal to design and create jewelry pieces that are durable and suitable for everyday use. We want them to be perfect for sunsets on the beach, traveling or lazy days with your loved ones while dreaming of new horizons and adventures. Today, as we celebrate Plastic Free July, I would like to share with you another great advantage of stainless steel: it is 100% recyclable.

Stainless steel items rarely become waste at the end of their useful life.

Did you know?

Stainless steel is one of the most recycled materials in the world. It is recycled even more than paper or glass. This is also the reason why our jewelry is made from at least 80% recycled stainless steel! Statistics like these always motivate me to be even more consistent when it comes to recycling. If we want to preserve this planet for future generations, it is important to recycle properly!

Of course, recycling reduces the need for new raw materials and can help us keep the remaining ecosystems intact rather than destroying them by searching for resources. Less energy is also required, which is great for the future of our planet. After all, it's one of the best ways for you to have a positive impact on our planet - it's super easy.

Love Lauri